AFL CEO Andrew Demetriou at Metricon Stadium with Suns Coach Guy McKenna and Suns CEO Travis Auld this week. Picture: Richard Gosling Source: Gold Coast Bulletin
AFL chief executive Andrew Demetriou says the expansion clubs are his top focus this season, with regular reviews of Greater Western Sydney and Gold Coast in place.
Demetriou hoped a 30,000 crowd would be at ANZ Stadium on Saturday for the clash between Sydney and the Giants, but he was prepared for a smaller turnout.
"The key drivers of our strategy going forward are without doubt making sure we continue to monitor the expansion clubs," he said.
"The job's not even one-third done there. We've established the teams, but there's a hell of a lot of work to go on.
"We're going to work with the two clubs to make sure they are given every opportunity to succeed."
In a Fox Sports News interview, Demetriou said the Australian Sports Anti-Doping Authority investigation into Essendon had damaged the reputation of those involved.
"It's a serious issue. They're dealing with it. Everyone would like them to deal with it more expeditiously but that is not to be, so we accept the way it is," he said.
"I think the issues of damage to people and to brand and to reputations is something that is very, very unfortunate.
"It's impossible to quantify the long-term damage that that may cause if something wasn't to eventuate and I'm sure there'll be ramifications if nothing's turned up."
Demetriou said:
THE league would have to look at starting next season earlier.
EQUALISATION was a priority with a "need to bridge that gap" between clubs.
THE league had closely consulted players and coaches about the controversial interchange rotation cap.
SYDNEY'S cost of living allowance was under review.
"It was reviewed about three years ago and it was justified," Demetriou said.
"I don't think the Sydney Swans won the premiership last year because they had a cost-of-living allowance."
He said Hawthorn free agent Lance Franklin would be welcomed at any club.
"He's doing what players of his ilk do in the last year of their contract, he's milking it," he said. "Making it sound like he hasn't decided ... he'll probably extract a few more dollars out of it and good luck to him."
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