Integrity key to Crows reserves model

Written By Unknown on Kamis, 20 Juni 2013 | 22.09

Adelaide Crows chairman Rob Chapman, left, with coach Brenton Sanderson. Picture: Sarah Reed. Source: The Advertiser

ADELAIDE chairman Rob Chapman will argue his case for a Crows reserves team with an "integrity first" promise rather than buy his club's way into the SANFL.

Chapman and his Power counterparts will visit the eight SANFL clubs in the next fortnight as the battle to set up AFL reserves teams in the state league approaches a vote.

Adelaide needs six of the eight SANFL clubs - the Port Adelaide Magpies do not have a vote - to endorse it establishing a stand-alone side as the SANFL's 10th team.

Chapman says he will secure support for the plan by offering the SANFL clubs the chance to find new growth - rather than just money, estimated at an extra $400,000 annually to each of the SANFL clubs.

"I have had a presentation on my desk for 90 days to share with the SANFL clubs, and the biggest issue in that paper is protecting the integrity of the SANFL league competition," Chapman told The Advertiser yesterday.

"Finances make up one page of that paper.

"The rest is about protecting the SANFL - that is the central point of our submission.

"We want to help grow the SANFL. We want to make sure the young kids know about being with Norwood, Sturt or South Adelaide before they are with the Crows.

"We can form a strong partnership with the SANFL clubs rather than be a competitor."

But a key issue at the SANFL directors' table - evident in Wednesday's two-hour session at AAMI Stadium - is the financial viability of the established clubs if the league series has AFL teams.

Adelaide's financial model for the SANFL clubs has the Crows reserves playing all their games as the "away" team and the home club keeping the gate and catering revenue.

But Chapman concedes his financials have not been put through the same scrutiny the Crows demanded while assessing the option of moving from AAMI Stadium to the Adelaide Oval next year.

"I still think our case is compelling," he said. "It relies on certain assumptions, but we think they stand up."

Adelaide is predicting the Crows reserves team can bring at least 3000 fans to the gate each week. It is estimated an SANFL club would bank $40,000 from this game.

The vote on AFL reserves teams in the SANFL is also linked to the return of the two SA-based AFL licences to the AFL Commission.

The new terms of these licences would demand the Crows and Power each have "equal" access to the SANFL.

But the Crows and Power have vastly different proposals. Adelaide wants a stand-alone reserves team. Port Adelaide wants to keep the Magpies with its senior, reserves and under-age teams and city and country recruiting zones.

Adelaide does not want the same full-scale exposure, be it by forming the league's 10th club or by alignment with cash-strapped Sturt.

"I can understand the principle (of both clubs being on equal terms)," Chapman said.

"I don't have a full understanding of what Port Adelaide wants.

"I know the Adelaide Football Club has the need for a reserves team.

"We want that in the SANFL competition. That is the proposal we have. That is the one we want to get up."


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